Customer communication channels continue to grow
Customers communicate with brands across multiple channels and in various formats depending on where they are in their relationship with the brand and their needs at that time. Processing this information can be tricky and time-consuming to do effectively and consistently without converting the content into a standard digital file.
Digitise physical content
While digital content is received in native format, physical documents are scanned using the latest technology. These files are then converted to a standard digital format for onward processing. Original versions are stored for record or returned to the customer.
Downstream automation is facilitated at every stage, with image enhancement or rendering used where necessary to standardise output quality. The background or border is removed, and images are ‘de-skewed’ and ‘de-speckled’ to remove noise and enable machine reading.
Finally, pagination is applied to ensure the hierarchy of content received is kept and a logical structure maintained.